USA TODAY Collegiate Readership Program

Part of the mission of Phi Theta Kappa is to create an intellectual climate for the exchange of ideas and interest in continuing academic excellence. The USA TODAY Collegiate Readership Program takes this mission well beyond the membership to all college students. The purpose of the USA TODAY Collegiate Readership Program is to promote civic engagement and broaden awareness through newspaper readership among college students. The newspapers feed student curiosity about pertinent world issues and increase awareness of news that affects their lives. Plus, the program promotes the habit of newspaper readership among college students. Participation not only promotes civic engagement and opens your campus to the world, but also provides resources for students like yourself to complete their academic studies. Through the Collegiate Readership Program, USA TODAY offers participating colleges a 53% academic discount on the newspapers as well as complimentary displays and marketing materials.

Newspaper readership as an instrument to promote civic engagement is a familiar concept in American higher education. Secondary schools and four-year institutions throughout this country have been actively engaged in stimulating civic interest among students through newspaper readership programs for over 70 years. Phi Theta Kappa and USA TODAY's partnership with this program helps promote newspaper readership to an equally important part of the nation's educational sphere - community colleges.

The top three benefits students say they received from reading the USA TODAY on a daily basis are:

• Knowledge of local, national, and international events
• Ability to discuss current events with other students
• Ability to participate in class discussions

USA TODAY Collegiate Readership Program Information

• Program Overview
• Frequently Asked Questions about the Program
• Campus Comments
• Readership Videos
• Readership Newsletter
• Start a Program
• Request More Information

Ways for Phi Theta Kappa Chapters to Implement the Program

• Ideas and Resources for Implementation of the Program
• Best Practices
• Email your Chapter's Best Practices

Contact Information

For more information about how to bring the USA TODAY Collegiate Readership Program to your college campus, contact:

Ratona Harr	or	Kate Bond
513.733.3386 x 334		800.872.3415 x 3187
USA TODAY		USA TODAY

For more information about implementing the USA TODAY Collegiate Readership Program in your Phi Theta Kappa chapter or on your college campus, contact:

Tria Cohen
800.946.9995 x 3515
Phi Theta Kappa

Copyright © 2009 by Phi Theta Kappa. All rights reserved.
None of the official Phi Theta Kappa logos and emblems may be reproduced, stored in a retrieval system, or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of Phi Theta Kappa. Phi Theta Kappa has registered the name, logo and various titles herein with the U.S. Patent Office.
Inquiries/comments concerning Phi Theta Kappa issues: Member.Services@ptk.org
Technical questions about the Website: Webmaster@ptk.org
Non-discrimination Clause
Privacy Statement

Available Phi Theta Kappa RSS Headlines RSS