Branding Guidelines

We have standardized the usage protocol for our associated logos and wordmarks for the PTK brand. Phi Theta Kappa Honor Society and its associated logos and wordmarks are all registered trademarks of the organization and may not be used for any purpose outside of the guidelines listed below without written permission from the PTK Marketing Department. These logos and wordmarks include everything that is listed on the Graphics Standards page. Please contact marketing@ptk.org for any questions regarding acceptable use.

Chapter, Regional, and Alumni Communications Usage

Phi Theta Kappa Honor Society logos and wordmarks may be used in digital and print formats to promote chapter and regional events and communications.

The Phi Theta Kappa seal is never to be used in any capacity by chapters or regions.

Merchandise for Sale

Phi Theta Kappa Honor Society logos and wordmarks (all imagery listed on the Graphics Standards page) may not be used for merchandise for sale by chapters or regions unless express written permission is received for each use.

Phi Theta Kappa Honor Society logos and wordmarks (all imagery listed on the Graphics Standards page) may not be used by any outside businesses or individuals not actively associated with the chapter.

The Phi Theta Kappa seal is never to be used in any capacity by chapters or regions.

The words Phi Theta Kappa, the Key, and the Greek letters may be used for chapter merchandise in conjunction with the chapter name and/or letters, but not the wordmarks or logos on the Graphics Standards page.

Social Media Usage

Phi Theta Kappa Honor Society logos and wordmarks may not be used in social media handles or avatar images. They may be used in social media posts to promote chapter activities.

Phi Theta Kappa Honor Society or PTK may not be used in social media handles without approval from the PTK Marketing Department.

  • ChapterName_PTK is acceptable.
  • CollegeName_PTK is acceptable.
  • PTK_YourCollege is not acceptable.
  • PhiThetaKappa_YourCollege is not acceptable.

For guidance on how to setup a social media account handle and bio, contact marketing@ptk.org.